Privacy Policy

Unless otherwise provided below, the provision of your personal data is neither required by law or contract nor required for the conclusion of a contract. You are not obliged to provide the data. A non-provision has no consequences. This only applies unless otherwise specified in the subsequent processing operations.

"Personal data" means all information relating to an identified or identifiable natural person.

Server-Logfiles

You can visit our websites without providing any personal information.

Each time you access our website, usage data is transmitted to us or our web host / IT service provider through your Internet browser and stored in log data (so-called server log files). These stored data include, for example, the name of the page accessed, the date and time of retrieval, the IP address, the amount of data transferred and the requesting provider. The processing is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in ensuring trouble-free operation of our website and improving our offer.

Contact

Responsible person

Initiative to contact the customer by e-mail

If you initiate business contact with us by e-mail, we will only collect your personal data (name, e-mail address, message text) to the extent provided by you. Data processing is used to process and answer your contact request.

If the contact of the implementation of pre-contractual measures (e.g. Advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b DSGVO.

If the contact is made for other reasons, this data processing takes place on the basis of Art. 6 para. 1 lit. f DSGVO for our overriding legitimate interest in processing and answering your request. In this case, you have the right, for reasons arising from your particular situation, to object at any time to this processing of personal data concerning you based on Art. 6 para. 1 lit. f GDPR.

We only use your e-mail address to process your request. Your data will then be deleted in compliance with legal retention periods, unless you have consented to further processing and use.

Collection and processing when using the contact form

When using the contact form, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of establishing contact.

If the contact of the implementation of pre-contractual measures (e.g. Advice on purchase interest, offer preparation) or concerns a contract already concluded between you and us, this data processing takes place on the basis of Art. 6 para. 1 lit. b DSGVO. If the contact is made for other reasons, this data processing takes place on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in processing and answering your request In this case, you have the right, for reasons arising from your particular situation, to object at any time to this processing of personal data concerning you based on Art. 6 para. 1 lit. f GDPR. We only use your e-mail address to process your request. Your data will then be deleted in compliance with legal retention periods, unless you have consented to further processing and use.

Customer account orders

Customer account

When opening a customer account, we collect your personal data to the extent specified there. The purpose of data processing is to improve your shopping experience and simplify order processing. The processing is based on Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your customer account will then be deleted.

Collection, processing and transfer of personal data for orders

Data collection when writing a comment

When commenting on an article or contribution, we collect your personal data (name, e-mail address, comment text) only to the extent provided by you. The processing serves the purpose of enabling commenting and displaying comments. By submitting the comment, you consent to the processing of the transmitted data. The processing is based on Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your personal data will then be deleted.

When your comment is published, only the name you provided will be published.

Shipping service provider merchandise management

Disclosure of the e-mail address to shipping companies for information about the shipping status

We pass on your e-mail address to the transport company as part of the contract processing, provided that you have expressly agreed to this during the ordering process. The purpose of the transfer is to inform you by e-mail about the shipping status. The processing is based on Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us or the transport company, without affecting the legality of the processing carried out on the basis of the consent until the revocation.

Use of an external merchandise management system

We use a goods management system for the processing of contracts as part of order processing. For this purpose, your personal data collected as part of the order will be transmitted to ViA-Online GmbH, Kimplerstraße 296, 47807 Krefeld.

Payment service provider

Use of PayPal

All PayPal transactions are subject to the PayPal Privacy Policy. These can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Cookies

Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on a user's computer system. If a user visits a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that allows a unique identification of the browser when the website is called up again.

Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting appropriate technical settings in your Internet browser, you can be notified before setting cookies and decide on acceptance individually as well as prevent the storage of cookies and transmission of the contained data. Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may not be able to use all the functions of this website to their full extent.

Under the following links you can find out how to manage the cookies in the most important browsers (including deactivating them):

Chrome: https://support.google.com/accounts/answer/61416? Hl=de

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-allow-and-reject

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Technically necessary cookies

Unless otherwise stated in the privacy policy below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognise your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognised even after a page change.

The use of cookies or comparable technologies is based on § 25 para. 2 TTDSG. The processing of your personal data takes place on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in ensuring the optimal functionality of the website as well as a user-friendly and effective design of our offer.

You have the right, for reasons arising from your particular situation, to object to this processing of personal data concerning you at any time.

Analysis of advertising tracking

Use of Google Analytics

Wir verwenden auf unserer Website den Webanalysedienst Google Analytics der Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Irland; "Google").

Die Datenverarbeitung dient dem Zweck der Analyse dieser Website und ihrer Besucher sowie für Marketing- und Werbezwecke. Dazu wird Google im Auftrag des Betreibers dieser Website die gewonnenen Informationen benutzen, um Ihre Nutzung der Website auszuwerten, um Reports über die Websiteaktivitäten zusammenzustellen und um weitere, mit der Websitenutzung und der Internetnutzung verbundene Dienstleistungen gegenüber dem Websitebetreiber zu erbringen. Dabei können u.a. folgende Informationen erhoben werden: IP-Adresse, Datum und Uhrzeit des Seitenaufrufs, Klickpfad, Informationen über den von Ihnen verwendeten Browser und das von Ihnen verwendete Device (Gerät), besuchte Seiten, Referrer-URL (Webseite, über die Sie unsere Webseite aufgerufen haben), Standortdaten, Kaufaktivitäten. Die im Rahmen von Google Analytics von Ihrem Browser übermittelte IP-Adresse wird nicht mit anderen Daten von Google zusammengeführt.

Google Analytics verwendet Technologien wie Cookies, Webspeicher im Browser und Zählpixel, die eine Analyse der Benutzung der Website durch Sie ermöglichen. Die dadurch erzeugten Informationen über Ihre Benutzung dieser Website werden in der Regel an einen Server von Google in den USA übertragen und dort gespeichert. Für die USA ist kein Angemessenheitsbeschluss der EU-Kommission vorhanden. Die Datenübermittlung erfolgt u.a auf Grundlage von Standardvertragsklauseln als geeignete Garantien für den Schutz der personenbezogenen Daten, einsehbar unter: https://policies.google.com/privacy/frameworks und https://business.safety.google/adsprocessorterms/. Sowohl Google als auch staatliche US-Behörden haben Zugriff auf Ihre Daten. Ihre Daten können von Google mit anderen Daten, wie beispielsweise Ihrem Suchverlauf, Ihren persönlichen Accounts, Ihren Nutzungsdaten anderer Geräte und allen anderen Daten, die Google zu Ihnen vorliegen hat, verknüpft werden.

Auf dieser Website ist die IP-Anonymisierung aktiviert. Dadurch wird Ihre IP-Adresse von Google innerhalb von Mitgliedstaaten der Europäischen Union oder in anderen Vertragsstaaten des Abkommens über den Europäischen Wirtschaftsraum zuvor gekürzt. Nur in Ausnahmefällen wird die volle IP-Adresse an einen Server von Google in den USA übertragen und dort gekürzt.

Die Verarbeitung Ihrer personenbezogenen Daten erfolgt auf Grundlage des Art. 6 Abs. 1 lit. f DSGVO aus unserem überwiegenden berechtigten Interesse an der bedarfsgerechten und zielgerichteten Gestaltung der Website. Sie haben das Recht aus Gründen, die sich aus Ihrer besonderen Situation ergeben, jederzeit dieser Verarbeitungen Sie betreffender personenbezogener Daten zu widersprechen.

Sie können die Erfassung der durch Google Analytics erzeugten und auf Ihre Nutzung der Website bezogenen Daten (inkl. Ihrer IP-Adresse) an Google sowie die Verarbeitung dieser Daten durch Google verhindern, indem Sie das unter dem folgenden Link verfügbare Browser-Plug-in herunterladen und installieren: https://tools.google.com/dlpage/gaoptout?hl=de

Um die Datenerfassung und -speicherung durch Google Analytics geräteübergreifend zu verhindern, können Sie einen Opt-Out-Cookie setzen. Opt-Out-Cookies verhindern die zukünftige Erfassung Ihrer Daten beim Besuch dieser Website. Sie müssen das Opt-Out auf allen genutzten Systemen und Geräten durchführen, damit dies umfassend wirkt. Wenn Sie das Opt-out-Cookie löschen, werden wieder Anfragen an Google übermittelt. Wenn Sie hier klicken, wird das Opt-Out-Cookie gesetzt: Google Analytics deaktivieren (javascript:gaOptout()).

Nähere Informationen zu Nutzungsbedingungen und Datenschutz finden Sie unter https://www.google.com/analytics/terms/de.html bzw. unter https://www.google.de/intl/de/policies/ sowie unter https://policies.google.com/technologies/cookies?hl=de

Using the Facebook Pixel

We use the remarketing function "Custom Audiences" of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland "Facebook") on our website.

Meta Platforms Ireland and we are jointly responsible for the collection of your data and transmission of this data to Facebook when the service is integrated. The basis for this is an agreement between us and Meta Platforms Ireland on the joint processing of personal data, in which the respective responsibilities are determined. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum. According to this, we are responsible in particular for the fulfilment of the information obligations in accordance with Art. 13, 14 GDPR, for compliance with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service and for compliance with the obligations under Art. 33, Meta Platforms Ireland is responsible for enabling the rights of data subjects in accordance with Art. 15 - 20 GDPR, complying with the security requirements of Art. 32 GDPR with regard to the security of the service and the obligations under Art. 33, 34 GDPR, insofar as a violation of the protection of personal data concerns the obligations of Meta Platforms Ireland in accordance with the Joint Processing Agreement.

The application serves the purpose of addressing visitors to the website in a targeted manner with interest-based advertising on the social network Facebook. For this purpose, Facebook's remarketing tag was implemented on the website. A direct connection to the Facebook servers is established via this day when you visit the website. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will then be shown personalised, interest-based Facebook ads.

Your data may be transferred to the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, available at: https://www.facebook.com/legal/EU_data_transfer_addendum

Further information on the collection and use of data by Facebook, about your rights in this regard and ways to protect your privacy can be found in Facebook's privacy policy at https://www.facebook.com/about/privacy/

Use of Google Ads conversion tracking

We use the online advertising program "Google Ads" on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland).

When you click on an ad placed by Google, a cookie for conversion tracking is placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognise that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. Thus, there is no possibility that cookies can be tracked via the websites of ads customers.

The information obtained with the help of the conversion cookie serves the purpose of creating conversion statistics. Here we learn the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users.

Your data may be transmitted to the servers of Google LLC in the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, available at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/.

You can deactivate personalised advertising for you in the advertising settings on Google. Instructions can be found at https://support.google.com/ads/answer/2662922? Hl=de

Alternatively, you can prevent the use of cookies by third parties by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on the opt-out mentioned there. You will then not be included in the conversion tracking statistics.

Further information as well as Google's privacy policy can be found at: https://www.google.de/policies/privacy/

Use of Google AdSense

We use the AdSense function of Google Ireland Limited on our website (Gordon House, Barrow Street, Dublin 4, Ireland). The data processing serves the purpose of renting advertising space on the website and addressing visitors to the website in a targeted manner with interest-based advertising. By means of this function, personalised, interest-based advertising ads from the Google Display Network are displayed to visitors to the provider's website. Google uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, available at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/. Google may transfer this information to third parties if this is required by law or if third parties process this data on behalf of Google. Under no circumstances will Google associate your IP address with other Google data.

The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in addressing the site visitors in a targeted manner with interest-based advertising. You have the right, for reasons arising from your particular situation, to object to this processing of personal data concerning you at any time. You can permanently deactivate the use of cookies by Google by following the following link and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996? Hl=de. Alternatively, you can prevent the use of cookies by third parties by accessing the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on the opt-out mentioned there. Further information and Google's privacy policy can be found at: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/

Use of the remarketing or "Similar target groups" function of Google Inc.

We use the remarketing or "Similar Target Groups" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) on our website.

The application serves the purpose of analysing visitor behaviour and visitor interests. Google uses cookies to carry out the analysis of website usage, which forms the basis for the creation of interest-based advertisements. The cookies collect visits to the website as well as anonymised data about the use of the website. There is no storage of personal data of visitors to the website. If you visit another website in the Google Display Network below, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.

Your data may be transmitted to servers of Google LLC in the USA. There is no adequacy decision of the EU Commission for the USA. The data transmission takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks.

You can permanently deactivate the use of cookies by Google by following the following link and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996? Hl=de

Alternatively, you can prevent the use of cookies by third parties by accessing the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on the opt-out mentioned there.

Further information on Google Remarketing and the associated privacy policy can be found at: https://www.google.com/privacy/ads/

Plug-ins and other

Use of social plug-ins using the "2-click solution"

We use plug-ins of social networks on our website using the "2-click solution". No connections to the servers of the social networks are established without your express consent and therefore no data is transmitted.

With the standard integration of plug-ins, when accessing the pages of our website that contain such a plug-in, a link is established between your computer and the servers of the providers of the social network and the plug-in is displayed on the page by notifying your browser. Here, both your IP address and the information about which of our pages you have visited are transmitted to the provider servers. This applies regardless of whether you are registered or logged in to the social network. Transmission also takes place for non-registered or non-logged users. If you are also logged in to the social network Facebook, this information will be assigned to your personal user account. When using the plug-in functions (e.g. by pressing the button), this information is also assigned to your user account, which you can only prevent by logging out before using the plug-in. In order for you to retain control over your data, we have decided to deactivate the corresponding button first. You can recognise this by the greyed-out button. Without your express consent - in the form of activating the button - no link to the social network server is established and therefore no data is transmitted.

Only when you activate the button, the button becomes active (in colour) and a direct connection to the servers of the social network is established.

By activating, you give your consent to the transfer of your data to the respective provider of the social network. Among other things, both your IP address and the information about which of our pages you have visited will be transmitted. If you are connected to one or more of your social network accounts at the same time, the collected information will also be assigned to your corresponding profiles. You can only prevent this assignment by logging out of your user accounts from the social networks before visiting our website and before activating the buttons.

Social networks named below are integrated by means of the "2-click function". Further information on the scope and purpose of the collection and use of the data as well as on your rights and possibilities for protecting your privacy can be found in the linked data protection information of the providers.

Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):

Https://www.facebook.com/policy.php

Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA):

Https://twitter.com/privacy

Tweets by personalisation

Your data may be transferred to the USA. There is no adequacy decision of the EU Commission for the USA.

Use of Google reCAPTCHA

We use the reCAPTCHA service of Google Ireland Limited on our website (Gordon House, Barrow Street, Dublin 4, Ireland; "Google"). The query serves the purpose of distinguishing the input by a human or by automated, machine processing. For this purpose, your input will be transmitted to Google and reused there. In addition, the IP address and, if necessary, other data required by Google for the reCAPTCHA service will be transmitted to Google. This data is processed by Google within the European Union and, if necessary, also transmitted to the servers of Google LLC in the USA. There is no adequacy decision of the EU Commission for the USA. The data transmission takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks.

The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest to protect our website from automated spying, misuse and SPAM. You have the right, for reasons arising from your particular situation, to object at any time to this processing of personal data concerning you based on Art. 6 para. 1 lit. f DSGVO.

Further information on Google reCAPTCHA and the associated privacy policy can be found at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy.

Affected rights and storage period

Duration of storage

After complete contract processing, the data will first be stored for the duration of the warranty period, then taking into account legal, in particular tax and commercial retention periods, and then deleted after the expiry of the period, unless you have consented to further processing and use.

Rights of the person concerned

If the legal requirements are met, you have the following rights according to Art. 15 to 20 GDPR: Right to information, to correction, to deletion, to restriction of processing, to data portability.

In addition, according to Art. 21 para. 1 GDPR, you have the right to object to the processing based on Art. 6 para. 1 f DSGVO, as well as to the processing for the purpose of direct marketing.

Right of appeal to the supervisory authority

In accordance with Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that the processing of your personal data is not lawful.

Among other things, you can file a complaint with the supervisory authority responsible for us, which you can reach at the following contact details:

State Commissioner for Data Protection and Freedom of Information North Rhine-Westphalia

P.O. Box 20 04 44

40102 Düsseldorf

Tel.: +49 211 384240

Fax: +49 211 38424999

E-mail: poststelle@ldi.nrw.de

Right of objection

If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f DSGVO, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.

After the objection has been made, the processing of the data concerned will be terminated, unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

Last update: 10.01.2022